Author: matek

Writing Tips and Case Studies

How Non-Profits Have Used Robotic Handwritten Card Services

While automated handwritten cards have been vastly used across all industries, nonprofit organizations have a unique opportunity...

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Why Real Estate Agents or Realtors Should Use Handwritten Cards?

In a recent(ish) New York Times article Why So Many People Became Real Estate Agents in the Pandemic it...

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Using Handwritten Cards for Hotels and Resorts

Imagine you’re the general manager of a more prominent hotel in a major city. Your team serves...

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Man vs. Machine: How Fast Can the Average Human Handwrite?

About 2 years ago, a question was posed on Reddit: “How fast can you write?” the author...

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Using Robotic Handwritten Cards for Lead Generation

One way that a lot of SaaS companies are using now to generate new sales might be:...

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How to Increase Your Response Rate For NPS Surveys

Ask anyone in CEM (Customer Experience Management) about NPS (Net Promoter Score); they will know exactly what...

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Why We Haven’t Bought a Stuffing Machine Yet

As we continue to grow GhostHandwriter.com we’ve been told that we should “just buy a stuffing machine...

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The Psychology and Power of the Color Blue

“What Color Should I Write With?” or “What Type of Pen Should I Use?” are some of...

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How Often Should I Send Handwritten Cards?

Just like any form of communication to clients and prospects- you want to time and space things...

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The “Principal-Agent” Dilemma with Some Handwritten Companies

When I was in college, I learned of a concept called the “Principal-Agent” problem which basically states...

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How the GhostHandwriter Cards Mimic Human Handwritten Cards Better

One of the things we get asked often when we start to tell people about GhostHandwriter is:...

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How Many Characters Should Be on Each Letter?

One of the questions we get asked often is “How long should my handwritten message be?” and...

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Should I Put a Return Address On My Handwritten Card?

This is a question that comes up a lot when discussing with clients a handwritten campaign. It...

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Getting More Online Reviews For Your Business With Handwritten Letters

I used to own a web design business and one strategy we focused on to bring in...

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The Psychology of Handwriting and Data Segmentation

You might think I’m a psychopath by the range of books I read (don’t worry, I’m not)....

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How Much Technology Should I Incorporate in a Handwritten Card?

Nothing has made a greater comeback in the last several years than the QR Code. We use...

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How Did GhostHandwriter Start?

A long time ago I used to own a marketing and web design firm. I made it...

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How to Use Handwritten Cards for Client Win Back Campaigns

What Is A Client Win Back Program And Why You Should Do It? Just like it sounds,...

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